€18
Gift cards in Growalty are typically bought in €15-€25 tranches. Enough for 1-2 visits from the recipient.
Digital gift cards — acquisition via gifting between customers
Your customer sends balance to a friend. The friend activates the gift card in their wallet and shows up at your store. Acquisition without paying for ads.
Growth
Gift Cards
Growalty lets existing customers buy digital gift cards from the merchant and send them to someone else via WhatsApp, email or link. The recipient receives the gift, activates the card in their Apple/Google Wallet with the balance, and becomes a new customer of the merchant. It's the cheapest acquisition channel because each new customer arrives with pre-paid balance and motivation to use it.
How it works
Customer buys a gift card from the customer panel
Picks the amount (€10, €25, €50…), adds a personal message and a recipient (phone or email).
Recipient receives the gift and activates it
Unique link by WhatsApp/email. Tap → wallet card with loaded balance. No app download.
Recipient spends the balance in your store
New customer shows up with money already paid, high motivation and the first-step barrier solved.
Results
78%
78% of gifted cards are redeemed within 60 days. Physical gift cards have typical rates of 50-60%.
+1.4
After redeeming the gift, the recipient comes back on average 1.4 more times with their own payments. The gift card is just the first click.
Industries where it shines
Frequently asked questions
- Direct payment at the moment of purchase from the customer panel — Stripe/Apple Pay/Google Pay. The merchant receives the money (minus payment processor fee) immediately. When the recipient spends the balance, it already belongs to the merchant.
Related features
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Loyalty cards in Apple Wallet and Google Wallet
The customer saves their card directly on their phone. No app download, no account creation, no friction.
View feature
Activate your first card today
The FREE plan gives you everything essential. Setup in 5 minutes, no credit card.